by Virginia Elder | Jun 4, 2024 | Audio
SUMMARY: Podcasting for business growth leverages intimate audience connections and showcases brand expertise, requiring initial investment but offering long-term ROI and opportunities for audience engagement. Utilizing tools for strategy, adapting to listener...
by Virginia Elder | Jun 3, 2024 | Launches & Rebranding
SUMMARY: Monetizing your business podcast can be achieved through both direct and indirect strategies, including selling ads, premium content, products, and services to generate multiple revenue streams and attract clients. Starting with a strong listener base and...
by Virginia Elder | May 31, 2024 | Audio
SUMMARY: Essential podcasting equipment for any business includes a mix of microphones, recording devices, and editing tools to ensure high-quality audio. Whether you’re a beginner or a pro, choosing the right gear like USB or XLR mics, digital recorders, and software...
by Virginia Elder | May 30, 2024 | Launches & Rebranding
SUMMARY: Starting a podcast can enhance your business’s market presence by fostering relationships with your audience through educational and entertaining content. By focusing on listener preferences and distributing through various directories, your brand can...
by Virginia Elder | May 10, 2024 | Launches & Rebranding
SUMMARY: After reviewing yet another mature podcast “stuck” at a few hundred listeners per episode, the reason why they’re not growing isn’t a mystery. Each episode starts with way too much chit-chat irrelevant to the title, it takes 10+ minute...
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