Leveraging Audio & Video for Your Business with Simplicity
podcasting impacts People’s Lives.
Podcasts saved me and my family from a life of collection calls, bankruptcy, and financial stress. At my lowest point (with literally $20 in the bank and 2 weeks until payday and a family of 4), I turned to personal finance podcasts for help.
Not only did those shows help me turn around our family’s finances, but they paved the path for my entrepreneurial journey.
Now, I own Podcast Abundance, a podcast editing and management company that helps service-based business owners (especially financial service professionals) strategically use audio and video podcasting to attract their ideal clients (i.e. help people like me 10 years ago).
My post-production process for audio and video content is specifically designed to provide relief, simplicity, structure, and sustainability for financial professionals’ marketing strategy, freeing up their time and energy for the “big rocks” in their life.
Upcoming Events
If you’re an independent business owner who has an existing podcast and wants to accelerate the listener-to-client traction in your business to grow your email list or make more sales…
OR
If you’re an established professional who wants to use podcasting as a marketing tool for your business to attract ideal clients and shorten their awareness-to-purchase journey…
Join me online or in person at the following events
March 11, 2026 @11am CST
Podcasting for business…make your show work for you
Live Q&A on LinkedIn and YouTube where I’ll answer your questions about:
- Content planning
- Workflow and systems
- Podcasting equipment and software
- Anything else that helps you sustainably host your own podcast and grow your business with podcasting
March 26, 2026 @1pm CST
WEBINAR…Turn Your Podcast into a Lead Machine
Learn how to:
- never run out of content or guests
- turn listeners into clients consistently
- create a great show that will ATTRACT the right clients
Without having to:
- overcomplicate your workday or add more to your plate
- wonder what’s working
- get bogged down with editing software or equipment confusion
also seen speaking at…
My story at your next event
I paid off $80K in debt…thanks to personal finance podcasts
In 2014, Virginia turned to personal finance podcasts for guidance and paid off $80K in debt in just 3 1/2 years with 2 kids under 2 without having a 6-figure household income. She’s a living testimony to the power of connection listeners feel, the trust established through audio/video content, and the impact financial professionals can make with their online content. Now, having helped 100+ entrepreneurs establish their YouTube channels and podcasts since 2019, Virginia’s talks provide practical, strategic advice for your attendees so they’ll walk away with clarity and actionable steps that will really move the needle in their content AND their business.
CLIENT STATISTICS:
social connections
total downloads
brands impacted
YouTube subs
Signature Topics
Each keynote below answers one of the top questions professionals have about how audio/video content can help their business grow
IDEAL AUDIENCE: Established, independent business owners who have been in business for more than 2 years and are making 6+ figures in revenue but want to scale.
How to Launch a Podcast that Positions You as an Industry Expert
FAQ Answered: “How can I build my authority?”
- Demysitifying podcasting as a tool for credibility for professionals
- Learn foundational steps from planning to launching designed to enhance the host’s expert positioning & highlight their unique style/services
- Discover the four non-negotiables your podcast must have to attract and retain listeners
Podcasting to Generate Leads: Nurturing Ideal Clients with Authenticity
FAQ Answered: “How can podcasting grow my business?”
- Learn the must-have pieces (with examples) you need to convert listeners to clients
- Master buyer psychology by catering to each of the 4 buyer types in your content across every platform
- Understand how to use podcast content to organically attract, engage, and convert your audio and video effort into ROI
The Power of Podcast SEO: How to Get Found By Your Ideal Clients
FAQ Answered: “How do I get more listeners and improve my show’s visibility?”
- The simple way to make your podcast episodes SEO-friendly with keyword placement techniques
- Practical tips on optimizing episode titles, descriptions, and metadata to increase discoverability on podcast platforms, in search engines like Google, Bing, and YouTube.
Episodes with Virginia as the Interviewee
Hear Virginia Elder share her insights on business growth, podcasting, and personal development in these featured interviews.
Click any episode to listen and explore the full conversation with an embedded player.
When Podcasting Becomes a Real Marketing Strategy (Not a Hobby)
How podcasting becomes a profitable marketing strategy—and when professional production actually makes sense for business owners.In this April 2024 conversation on Podcast Editors Mastermind, I joined Bryan Entzminger (Top Tier Audio) and Jennifer Longworth (Bourbon...
How Podcasting Helped Me Get Out of Debt, Navigate a Divorce, and Start My Own Business
Originally aired on “Money You Should Ask” in 2023, this interview takes me back to what life was really like as I clawed my way out of $80K in debt after funding my mom’s divorce and deciding my kids deserved better than a childhood overshadowed by financial...
Cultivating a Healthy Money Mindset to Raise Financially Savvy Kids
Join me in the way-back machine as you listen to this interview from 2020 on the Citrus Love podcast, where Christiane Bégin and I discuss allowance systems, saving, and how to foster open family money conversations. At the time, I was providing financial coaching...
Hire Virginia to speak at your next event:
